T-Sequence and Hefty Leisure, Hungama Digital Media Division, plans to launch NFTs

T collection, Asia’s largest music label, largest writer and India’s largest movie studio, introduced its transfer Non-fungible Tokens (NFTs) in reference to HEAVY leisure A division of hungamaJoins , one of many largest digital media leisure corporations in South Asia, with greater than 90 million month-to-month lively customers (MAUs) throughout music, video games and video T collection which has the world’s largest subscriber base on YouTube with a complete subscriber base of over 395 million customers and an equally giant neighborhood of 75 million social media followers on Fb, Instagram and Twitter.

This industry-first foray into the worldwide digital leisure {industry} will witness the 2 main corporations elevate the bar for leisure creation and consumption by way of Hefty Leisure – a Internet 3.zero initiative by Hungama. This was accomplished in partnership with Polygon Studios, Polygon’s NFT and gaming arm targeted on rising the NFT {industry} in sectors resembling vogue, arts, music, media and leisure, and gaming. Polygon is – the main Ethereum scaling and infrastructure growth platform.

This strategic partnership between the 2 corporations builds on a long-standing 20-year collaboration between T-Sequence and Hungama. T-Sequence and Hungama be part of forces to create the following nice digital revolution, leveraging their in depth world distribution community and an enviable library that features two lakh songs, 65,okay music movies and over 150 Indian language movies.

Hefty Metaverse is being constructed with a imaginative and prescient to foster an ecosystem that helps collaboration, interplay and interplay with thriving Internet 3.zero communities that can transition shoppers into the Metaverse. On this means, Hungama will create NFTs, Uncommon Collectibles and Cash Cannot Purchase Experiences, unlocking particular moments from the huge catalog of recent and present T-Sequence content material.

sharing his ideas in regards to the membership, Bhushan Kumar, Chairman and CEO – T-Sequence feedback, “We’re excited to increase our alliance with Hungama, which spans 20 years, and provides our neighborhood entry to the metaverse. Having bought the ball rolling, we sit up for increasing and growing the worth of our content material, resulting in additional and speedy enlargement of the worldwide digital leisure {industry}.

Talking of bonding, Neeraj Roy, Founder – Hungama, divided, “We’re excited to increase our long-standing partnership with the T-Sequence and set up ourselves as a frontrunner within the leisure metaverse. We sit up for redefining content material consumption with this Internet 3.zero initiative as we discover new methods to collaborate and join with followers. Our partnership with the T-Sequence has strengthened over time. We’re very excited to carry palms with them as we enter the metaverse.”

Share his ideas on the event, Neeraj Kalyan, President of the T-Sequence, stated “The T-Sequence has demonstrated management primarily based on innovation and the adoption of recent technological advances as we proceed to drive distribution within the ever-evolving digital panorama. The T-Sequence and Hungama partnership is constructed on mutual belief and we are going to proceed to consolidate in additional significant methods, much like our foray into NFT area.”

The partnership aligns with Hungama’s objective of exploring and growing modern methods to entertain and delight audiences all over the world. Along with T-Sequence, the 2 will redefine how content material is created and owned as they continue to be a fixture within the world music, video games and movie industries.

About Hungama Digital Media Leisure Pvt. GmbH.

Hungama is a number one digital leisure firm headquartered in Mumbai, the leisure capital of India. Hungama’s portfolio consists of a variety of providers which have touched over a billion lives in additional than 190 international locations. These embrace Hungama Music, Hungama Play, Hungama Artist Aloud, Bollywood Hungama – the main vacation spot for leisure information and Hungama Video games – a developer, writer, distributor and marketer of cell video games. Over time, Hungama Digital Media has earned the belief of the investor neighborhood, receiving investments from Intel Capital, Bessemer Enterprise Companions, Xiaomi, Uncommon Enterprises, and others.

About Polygon Studios

Polygon Studios is the NFT and gaming arm of Polygon, targeted on rising the NFT {industry} in sectors resembling vogue, arts, music, media and leisure, and gaming. Our objective is to bridge the hole between Internet 2 and Internet Three by way of funding, advertising and marketing and developer help. Polygon Studios ecosystem consists of fashionable NFT initiatives together with Adidas, Kings of Leon, Logan Paul, Jack Dorsey, Amitabh Bacchan, WWF, Messi, Physician Who, Tom Brady, Tiger Woods, Derek Jeter, Naomi Osaka and Luis Suarez. NFT platforms like OpenSea have supported vogue NFTs with Dolce & Gabbana, amongst different distinctive NFT initiatives.

Join at https://heftyverse.xyz/ for particulars.

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